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Without plastic for medical equipment, we would not have been able to fight back against COVID-19.

And if you think, “well I guess I can accept that but what about all the water bottles we dump in the ocean or landfill”? If that’s what you believe is happening, then you don’t know the full story.

Ice River Springs is an Ontario company that is currently buying approximately 85% of the PET contents of all of Ontario’s Blue Bin Program. PET (Polyethylene terephthalate) is what most water bottles are made from. It is highly recyclable, safe for foods and has a lower carbon footprint than glass or aluminum containers.

If you’ve been made to feel bad about using plastic water bottles, watch this incredible success story and make sure you do your part to recycle them when you’re done. Ice River Springs is doing their part to be carbon negative and have zero waste go to landfill.

LTR Corp is proud to work with such an environmentally focused company.

Doug McLellan

Doug McLellan

Doug is a writer, director and cinematographer. A visual thinker who has travelled the world, he likes seeing the big picture while sharing the important details.